Doritos
Overview
User Experience Design
Content Strategy
Visual design
Technical discovery and development
Quality assurance testing
Doritos is one of the most recognized snack brands in the PepsiCo portfolio. With its intense flavor and crunch, Doritos products have been sold in more than 70 countries worldwide since their introduction in the United States in 1966.
Our concept display design, which was created for Doritos FlaminHot chips produced in high-quality factories, aims to pique customers’ interest by emphasizing Hot! In this design, where we want to highlight the exciting and fun side of the experience,
the attention we have captured with vibrant color palettes and lighting was extraordinary.


